Salesforce for Retail

Empowering Retail Success with Salesforce

At Cognition24, we understand that the retail sector is constantly changing, presenting unique challenges and opportunities for businesses. That’s why we’re here to offer tailored CRM solutions designed to drive growth, streamline operations, and enhance customer experiences. With our expertise and industry knowledge, we help retail businesses leverage the full potential of Salesforce to stay ahead of the curve and thrive in today’s competitive market.  

We have several in-house retail experts, that offer the following services:

  • Specialised Retail Experience
  • End to end Salesforce Services
  • Integration Solutions
  • Enhanced Customer Experience Solutions
  • UX Design
  • Growth Solutions

Our Salesforce Experience

1. Specialised Retail Expertise: Our team consists of seasoned professionals with extensive experience in the retail industry. We understand the specific pain points and requirements of retail businesses, allowing us to provide customised Salesforce solutions that address your unique challenges and goals.  

2. Comprehensive Salesforce Services: From initial consultation to implementation and ongoing support, we offer a full range of Salesforce services tailored to the needs of retail businesses. Whether you’re looking to optimise your sales processes, improve inventory management, or enhance customer engagement, we have the expertise and resources to help you succeed.  

3. End-to-End Integration Solutions: In the retail sector, seamless integration between different systems and platforms is crucial for efficiency and effectiveness. Our team specializes in integrating Salesforce with various retail-specific applications such as point-of-sale (POS) systems, e-commerce platforms, inventory management software, and more. By connecting all your systems in a unified ecosystem, we enable smooth data flow and empower you to make informed decisions based on real-time insights.  

4. Enhanced Customer Experiences: In today’s competitive retail landscape, providing exceptional customer experiences is essential for building loyalty and driving repeat business. With Salesforce’s powerful customer relationship management (CRM) capabilities, we help you personalize interactions, anticipate customer needs, and deliver seamless omnichannel experiences across all touchpoints. From personalised marketing campaigns to proactive customer service, we help you create memorable experiences that keep customers coming back for more.  

5. Data-Driven Insights: In retail, data is king. By harnessing the power of Salesforce’s advanced analytics and reporting tools, we help you gain valuable insights into customer behaviour, sales performance, inventory trends, and more. With actionable data at your fingertips, you can make informed decisions, identify growth opportunities, and optimise your strategies for maximum impact.  

6. Scalable Solutions for Growth: Whether you’re a small boutique or a large retail chain, our Salesforce solutions are designed to scale with your business. We understand that your needs may evolve over time, and we’re committed to supporting your growth every step of the way. 

Client Success Stories

  • Boutique Fashion Brand: We helped a boutique fashion brand streamline their sales processes and improve inventory management by integrating Salesforce with their POS system and e-commerce platform. As a result, they experienced a significant increase in sales and were able to better manage their inventory levels, leading to improved customer satisfaction and loyalty.  
  • National Retail Chain: For a national retail chain, we implemented Salesforce’s CRM solution to centralise customer data and streamline communication between stores and headquarters. This allowed them to provide personalised service to their customers, optimise marketing campaigns, and track sales performance across all locations.  

Read more of our Success Stories here.

Get Started Today

Ready to take your retail business to the next level with Salesforce? Contact us today to schedule a consultation and learn how our tailored solutions can help you drive growth, streamline operations, and deliver exceptional customer experiences.   

Salesforce Case Studies

The Bag Broker


The Bag Broker specialises in flexible packaging solutions for the food and drinks industry with offices in the UK and Thailand.


Cognition24 conducted a Salesforce review, resulting in strategic recommendations on improving their Salesforce Sales Cloud and eCommerce platform.


My Perfect Cosmetics Company


Cognition24 has been working with My Perfect Cosmetics Company for over 2 years; initially as a project review, resulting in a Salesforce Managed Service. My Perfect Cosmetics Company has operations in the UK, Australia and the US with a global customer base.


We have facilitated a number of integrations including WooCommerce, Marketing Cloud and New Voice Media.

Impulse Designs and Trends


Impulse fashion accessories is a leading global fashion accessory supplier.


Cognition24 designed and developed an integrated ERP and CRM solution. Based on the Salesforce Platform, we integrated sales and marketing, inventory and cost accounting. Combined with a powerful private eCommerce site, Cognition24 created a platform enabling huge growth over the next 18 months.

Hoover Candy


Candy Group is a European leader in the production, marketing and sale of appliances worldwide with offices in Europe, the Middle East, Asia and Latin America.


Cognition24 provided Hoover Candy with strategic advice and guidance to set up an internal Salesforce practice.



Wunderman Thompson delivers powerful eCommerce experiences for leading brands helping them transact more digitally.


Cognition24 assisted Wunderman Thompson with the strategic and tactical use of Salesforce Sales Cloud. Wunderman Thompson had a mature Salesforce environment where we worked alongside strong internal skills. Cognition24 worked with their team to manage their Salesforce environment including: data cleansing, document management, customer acquisition and custom development of lead scoring functionality. This was rolled out to an extended user base. Cognition24 continues to provide a managed service to Wunderman Thompson supporting their internal Salesforce team.



Diageo plc is a multinational alcoholic beverages company, with its headquarters in London and offices on six continents.


Working with our strategic partner Salmon, Cognition24 helped to architect a new e-commerce (trade shopper) B2B platform. Cognition24 devised a solution focusing on best use of Internet of Things (IoT), asset and workflow tracking. We also advised on optimising the use of Salesforce Community Cloud.

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