15 January 2024
HUC, a social enterprise, provides high quality Urgent Healthcare and GP Services to over 3.5 million people across a range of counties, including Hertfordshire, Cambridgeshire, Peterborough, Bedfordshire, and West Essex. The Integrated Urgent Care model championed by HUC includes both Out of Hours and NHS 111 services as well as access to a Clinical Advisory Service.
HUC wanted a user-friendly solution that delivered on several business requirements based around CRM functionality. The system needed to add value and provide clear business benefits. It was also crucial that the system was scalable and future-proof. Cognition24 conducted a Salesforce implementation based on this criteria, as an NHS provider HUC was not looking for a ‘Sales’ system, their primary focus for their CRM was to support with stakeholder management, as well as somewhere to keep information about tenders and potential areas for development.
